- Jun. 23 2016
- Talitha Hlaka
Giving collaborative organisations insights into the community lifecycle
As online communities develop, so do their audiences. Thinking of audience as a homogenous and consistent group can be a big mistake. As members are indifferent to the phases of the lifecycle, they will act differently, spend varying amounts of time within the online community, and fulfil different needs.
Communities could become one of your greatest assets in 2019
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